Kickoff keynote
$25,000 plus travel; virtual $15,000
The Decision Experiment, a sales scenario built for your team, the pre-event assessment and the leader report-out.
Interactive AI keynote for sales kickoffsSame AI. Different reps. Different results.
Your team has the same AI tools. Some reps turn them into pipeline. Others ignore them, or follow them straight into a lost deal. In the first five minutes of your kickoff, your team finds out why.
You bought the AI. The number still depends on the rep.
AI is already in every rep's workflow: scoring deals, researching accounts, drafting outreach, shaping the forecast. Every rep gets the same recommendations. What they trust, question, change or ignore is what shows up in the number. Most kickoffs teach the tools. The Decision Experiment works on the decisions.
Try the decision your reps will make
You own the decision.
Your AI scored the full pipeline overnight. It puts your biggest deal at 18% likely to close and recommends moving two reps off it to faster opportunities.Your forecast call is at 9.
Make the call.
What reps leave with
- 01
They see their own fingerprints on the forecast.
What they trust, question and change shapes every AI-assisted deal, and they watch the room split on the same facts.
- 02
They know when to trust the deal score, and when to push back.
Practical checks for AI-drafted outreach, AI account research and AI deal scoring.
- 03
They leave with a shared language for selling with AI.
Managers and reps use the same words in pipeline reviews, starting Monday.
What your sales leaders get
A read on how your team decides with AI
Every kickoff keynote includes a 30-minute report-out with your sales leader on how your team decided in the room, where AI judgment is helping, and where it may be costing you deals. A three-minute pre-event assessment means the keynote runs on your team's own answers.
Why Dr. Lisa
She's sat on both sides of the deal.
Dr. Lisa Palmer bought technology as a CIO, sold it as a Microsoft and Splunk executive, and advised CIOs on what to buy as a Gartner VP. Today she builds with AI every day as founder and CEO of Neurocollective. She knows what your buyers are deciding, and what your reps are up against.
Recent sales stages: Seismic City Tours · Sales Success Summit
Keynote now. Behavior change next.
Sales Team Package
Recommended$55,000 plus travel
The kickoff keynote, a hands-on Sales Team AI Workshop on your real accounts for up to 25 people, and three months of AI Working Sessions to keep the habits going.
Event planner kit
Everything you need to promote and run The Decision Experiment.
Kit for:
Promote it
Photos
Headshots and a stage photo for print and promotion. Headshots are AI-assisted.
Tap a photo to download.
Preview video
A 20-second look at how the experiment runs. Video creation AI-assisted.
Tap the video to download.
Promotion post
Announce the keynote on LinkedIn or in your event emails.
Same AI. Different reps. Different results. At our event, Dr. Lisa Palmer will show our team why, and every one of us becomes part of the experiment. Want a preview? Try it yourself: drlisa.ai/keynote?s=sales&e=promo
Introduce Dr. Lisa
Program description
Ready to paste into your agenda and attendee emails.
AI is already in every rep's workflow: scoring deals, researching accounts, drafting outreach. Whether reps trust it, question it or override it decides the number.
The Decision Experiment
Dr. Lisa Palmer's Signature Interactive Keynote
Same AI. Different People. Different Results.
What if your audience could see, in real time, why some people turn AI into measurable business value while others struggle with the exact same technology?
In the first five minutes, they will.
Every person receives the same AI-powered business challenge, weighs the same facts, and makes a decision from their phone. Seconds later, the results appear on the big screen. The room splits. Same AI. Same information. Different decisions.
What happens next reveals something every leader needs to understand: The technology may be the same, but human judgment determines what organizations accomplish with it.
Dr. Lisa Palmer—former CIO, Gartner VP, Wiley author, and AI advisor to executives worldwide—uses the live results to show the human decisions that shape AI outcomes. Drawing on her doctoral research and executive experience, she shows how people influence AI through what they ask, trust, challenge, change, and ultimately put into action.
Audiences leave with a new understanding of their own role in AI success, practical ways to improve decisions, and a shared experience that sparks conversations long after the event.
The AI advantage your competitors can't buy is the judgment of your people.
Speaker bio
Short bio for your program and website.
Dr. Lisa Palmer is focused on making complicated things simple and useful. She has bought, sold, advised on and governed AI: as a CIO, as a go-to-market executive at Microsoft and Splunk, as Gartner's VP of Executive Programs and as a board director. Now she builds with it every day as founder and CEO of Neurocollective, an AI-native company. She holds a doctorate in AI in the enterprise, led a hands-on AI lab for central bank CIOs from 36 countries in Basel, Switzerland, and is the author of Show AI—Don't Tell It (Wiley). She has spoken to audiences from boardrooms to 15,000-seat arenas and has been featured by NBC, ABC, CBS, Fox News, Forbes, CIO and the Financial Times.
Emcee introduction
A 30-second intro your host can read word for word.
Our next speaker has sat on both sides of the deal. She bought technology as a CIO and sold it as a Microsoft and Splunk executive. She advised CIOs as a Gartner VP and governed AI as a board director, and today she builds with it every day as founder and CEO of Neurocollective. Get your phones out, because in the next five minutes, every one of you becomes part of the experiment. Please welcome Dr. Lisa Palmer.
Get it approved
Speaker one-sheet
One page for your team or sponsors.
The bureau version has no contact details, ready to forward to your client.
Learning objectives
Objectives and credit details for continuing education submission.
Commonly submitted for:
- SHRM
- HRCI
- ATD
- PMI
- NASBA CPE
- ISC2
- ISACA
- CompTIA
- PDH
Credit eligibility confirmed by your host or credentialing body.
The Decision Experiment: Learning objectives
After this session, participants will be able to:
1. Compare their own decision on a live, AI-supported business scenario with their peers' decisions, and explain why the same AI and the same information produced different choices.
2. Identify where their own choices shape AI-assisted outcomes: what they ask, what they trust, what they challenge and what they change.
3. Apply a short set of checks to decide when to accept, question or override an AI-generated recommendation in their own role.
A timed session outline for CE submission is available on request.
Session details
Level: Basic. Prerequisites: None. Advance preparation: None (a three-minute pre-event assessment is optional).
Delivery: Group live or group internet-based, with live interactive polling throughout.
Credit hours: 1.0 for most credentialing bodies (up to 1.2 CPE under NASBA's 50-minute standard).
Credit by audience (the host or attendee confirms eligibility):
HR and L&D: SHRM PDCs and HRCI credits (host-filed); ATD CPTD/APTD (self-reported).
Finance, banking and accounting: NASBA CPE, Information Technology field; CFMA for construction finance.
IT and project leaders: PMI PDUs (Power Skills), CompTIA CEUs, ISACA CPE (self-reported).
Security: ISC2 CPE, Group A when delivered with the cybersecurity scenario, Group B otherwise (self-reported).
Engineering, construction and utilities: PDH for licensed engineers (self-reported).
Insurance: state CE when the host is an approved provider.
Dr. Lisa's LinkedIn Learning courses are eligible for ISC2 CPE and PMI PDUs, through LinkedIn Learning.
What the room needs
- Attendees' phones (browser only, no app)
- Reliable wifi or cell coverage
- A screen everyone can see
- A wireless lavalier mic
- A laptop connection to the projector