The Decision Experiment

Why does the same AI tech pay off at one company and stall at another? Thousands of human decisions every day determine whether your AI investment creates organizational value.

Same AI. Different People. Different Results.

A road-tested speaker

Dr. Lisa has keynoted in 20+ cities, 5 countries and 3 continents.

New York CityChicagoBostonDallasHoustonOrlandoBasel, SwitzerlandLisbon, PortugalSingaporeBeijing, Chinaand more

Her stages: sales kickoffs, board retreats, CIO forums and a 15,000-seat arena.

Three organizers have each booked her three or more times.

You own the decision.

Your AI assistant reviewed a nine-year client's renewal in eleven seconds. It says raise the umbrella and drop one endorsement it calls redundant.The client expects your call in an hour.

Make the call.

Keynoted in:
20+
cities
5
countries
3
continents
25,000+
people she has spoken to from the stage
$11T+
managed by the central bank CIOs she led in Switzerland, invited by the US Fed CIO
35,000+
professionals follow her work or took her courses
900+
executives advised through the Gartner program she led

Cheap to make.
Expensive to decide.

AI now produces in seconds what used to take weeks: drafts, analyses, code, plans. When making the work is cheap, the expensive part is ensuring that it delivers business value, and that responsibility now sits at every level of the organization.

Every organization can buy the same AI. The best results come from teaching people to make high-quality human + AI decisions.

Design how it worksWork with itEdit or redirectRedesignHumansdirect the qualityof the output
A loop of humans and AI that never stops.

What happens live

The Decision Experiment keynote poster
Preview: how The Decision Experiment runs in the room. Created with AI.
  1. Everyone decides. A real AI decision from your industry, on their phones.
  2. The results appear on the big screen. People look around. Same facts. Same AI. Yet their colleagues made completely different calls.
  3. The reveal. Dr. Lisa reveals why some people and organizations get better results from AI than others.
  4. The takeaway. Your audience leaves with practical habits for deciding with AI, and your team gets the post-event report-out.

What your event gets

For your audience

  • 01

    They see their own fingerprints on AI results.

    They discover why some people and organizations get better results from AI than others.

  • 02

    They make better decisions with AI on Monday.

    Practical changes they can make right away to get better results with AI.

  • 03

    They keep talking about where they landed.

    A shared experience that gives teams a common language for deciding with AI.

Why event teams book it

  • “Will my audience tune out?”

    Not this time.

    The audience becomes part of the keynote. They make the call, see how their colleagues decided, and discover something about how they think.

  • “We’ve already had an AI talk this year.”

    This one is about your people, not the technology.

    Built for your industry, from banking, insurance, and construction to public power, cybersecurity, HR, and sales teams. Don’t see yours? Dr. Lisa builds a scenario for your audience. It lands with a mixed room, frontline to C-suite.

  • “Will it fit our agenda?”

    It’s built to drop in.

    Leadership meetings, executive summits, association meetings, partner conferences, and sales kickoffs. Program copy is ready to paste below.

INCLUDED WITH EVERY KEYNOTE

  • Pre-event assessment

    A three-minute decision-style assessment so the keynote runs on your attendees’ own answers.

  • Executive report-out

    A 30-minute call with your executive sponsor on how your audience decides with AI.

  • CE-ready

    Learning objectives and an outline for continuing education submission.

  • Book signing

    When you order copies of Show AI—Don’t Tell It.

The continuous polling throughout your presentation was brilliant and kept folks engaged.
Faith Hawley, Director, Premier Connects (CIO Forums)
Lisa has done it all when so many are trying to.
Kristen Lamoreaux, Founder, SIM Women

For sales kickoffs

Running a sales kickoff?

AI is already in every rep’s workflow. Some reps get better results from AI than others, and it’s showing up in attainment numbers. Dr. Lisa has sat on both sides of the table, buying technology as a CIO and selling it as a Microsoft and Splunk executive, and she brings both to your stage.

Recent sales stages: Seismic City Tours · Sales Success Summit

“Unbelievably fantastic! Dr. Lisa named something I’ve lived but never heard anyone talk about: buyers making decisions in private communities long before a seller shows up. I read and listen to everything in this space, and this isn’t coming through any other channel. I took notes like crazy and walked away energized.”
Carla Blickensderfer, Global Capability Development Leader, AWS Consulting Partners Center of Excellence, AWS

In-person keynotes start at $25,000, plus travel. Virtual keynotes start at $15,000.

Try the experiment →
The boardroom at the Bank for International Settlements in Basel where Dr. Lisa Palmer led central bank CIOs through a hands-on AI session.

The room: Bank for International Settlements, Basel.

Proof

She put 36 central bank CIOs hands-on with AI at the Bank for International Settlements in Basel, Switzerland, then led them in deciding which AI risks to tackle together.

Invited by the CIO of the US Federal Reserve.

Former CIO, Gartner VP, Microsoft and Splunk executive, board director, and author of Show AI—Don't Tell It (Wiley, 2026).

She bought it, sold it, governed it. Now she builds with it every day as founder and CEO of AI-native Neurocollective.

Trusted by leaders at

  • And many more

As featured in

Selected stages

  • SIM Boston Technology Leadership Summit, Gillette Stadium
  • City Tours NYC
  • Bank for International Settlements, Basel, Switzerland
  • Dell + Computacenter
  • Merit TV, Dr. Phil's Morning Show

More keynotes

Three more, built for specific rooms.

Same approach. Written for sales kickoffs, for the leaders who answer for AI risk, and for leaders who need AI's value to be seen.

For executives, boards and leadership teams

Show AI, Don't Tell It: From Personal Productivity to Company-Wide Results

Your people are saving hours with AI. What is your business gaining? Dr. Lisa shows leaders how to connect scattered AI efforts to business priorities, choose what is worth scaling and measure what changes.

Pairs with AI Adoption Engineering Level 1 certification, delivered by certified partners.

For CIOs, CISOs, boards and regulated industries

When AI Mistakes Are Expensive: Trust, Risk and Human Judgment

For CIOs, CISOs, boards and regulated industries: why AI risk is mostly a people problem (over-reliance, judgment and accountability) and how leaders get it right.

Event planner kit

Everything you need to promote and run The Decision Experiment.

Kit for:

Promote it

  • Photos

    Headshots and a stage photo for print and promotion. Headshots are AI-assisted.

    Tap a photo to download.

  • Preview video

    A 20-second look at how the experiment runs. Video creation AI-assisted.

    The Decision Experiment keynote poster

    Tap the video to download.

  • Promotion post

    Announce the keynote on LinkedIn or in your event emails.

    Same AI. Different people. Different results. At our event, Dr. Lisa Palmer will show us why, and every one of us will be part of the experiment. Want a preview? Try it yourself: drlisa.ai/keynote?e=promo

  • Watch Dr. Lisa live

Introduce Dr. Lisa

  • Program description

    Ready to paste into your agenda and attendee emails.

  • Speaker bio

    Short bio for your program and website.

  • Emcee introduction

    A 30-second intro your host can read word for word.

Get it approved

  • Speaker one-sheet

    One page for your team or sponsors.

    The Decision Experiment one-sheet

    The bureau version has no contact details, ready to forward to your client.

  • Learning objectives

    Objectives and credit details for continuing education submission.

    Commonly submitted for:

    • SHRM
    • HRCI
    • ATD
    • PMI
    • NASBA CPE
    • ISC2
    • ISACA
    • CompTIA
    • PDH

    Credit eligibility confirmed by your host or credentialing body.

  • What the room needs

    • Attendees' phones (browser only, no app)
    • Reliable wifi or cell coverage
    • A screen everyone can see
    • A wireless lavalier mic
    • A laptop connection to the projector

Speaker bureau? Materials are at drlisa.ai/bureau.

Questions event teams ask

What is The Decision Experiment?
The Decision Experiment is Dr. Lisa Palmer's interactive AI keynote. Everyone faces the same AI decision on their phone. They make their choice, watch the results come in, and discover why smart people can see the same facts and reach very different conclusions. Dr. Lisa then shows the human decisions behind every AI result.
Who is it for?
It is built for leadership meetings, executive summits, association meetings, partner conferences and sales kickoffs, and works for a mixed room from frontline to C-suite.
Can it be tailored to our industry?
Yes. Live scenarios exist for banking, insurance, construction, construction finance, public power, cybersecurity, IT, HR and L&D, business owners and sales teams, and Dr. Lisa builds a scenario for other audiences.
Does The Decision Experiment qualify for continuing education credit?
In most cases, yes. The keynote comes with learning objectives and credit details for HR and L&D (SHRM, HRCI, ATD), finance and accounting (NASBA CPE), project and IT leaders (PMI, CompTIA, ISACA), security (ISC2) and engineering (PDH) audiences. A 60-minute session typically earns 1.0 credit hour. The host or attendee confirms eligibility, and a timed session outline for CE submission is available on request.
Is The Decision Experiment a good fit for a sales kickoff?
Yes. AI is already in every rep's workflow. Some reps get better results from AI than others, and it's showing up in attainment numbers. Dr. Lisa has bought technology as a CIO and sold it as a Microsoft and Splunk executive, the keynote runs a scenario built for sales teams, and the event planner kit includes a sales kickoff version.
Does Dr. Lisa actually use AI herself?
Every day. As founder and CEO of Neurocollective, an AI-native company, Dr. Lisa builds with AI hands-on. She has bought, sold, advised on and governed AI, and she brings her own lessons from moving from approving AI as an executive to building with it.
What does the audience need?
Only a phone. Attendees join from their phone's browser and see the results on the big screen. The room needs reliable wifi or cell coverage.
What do we get beyond the keynote?
More than a talk. A three-minute pre-event decision-style assessment so the keynote runs on your attendees' own answers, a post-event report-out with your executive sponsor on how your audience decides with AI, learning objectives for CE submission, and a book signing when you order copies.
How do I book Dr. Lisa Palmer for The Decision Experiment?
Use the contact form at drlisa.ai/contact and share your audience, date and format. In-person keynotes start at $25,000, plus travel. Virtual keynotes start at $15,000.